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Ethos
A mobile digital ethnography and diary study tool used by user experience and market research teams to understand the needs of their customers.

Details: EthOS is a mobile ethnography and qualitative research platform that allows companies to easily collect and analyze contextually rich data from their customers as they go about their everyday lives. Picture and video-based tasks allow you to be in-the-moment with participants, and live chat functionality helps you derive deeper understanding through real-time probing. Easily analyze and organize participant entries on Ethos’s intuitive dashboard. Out of the box reports, along with automated transcriptions, sentiment, and tone analysis help you uncover themes and insight more efficiently. EthOS is a simple to use DIY tool, but our team of researchers are available to offer a helping hand or take on full-service projects.

URL: ethosapp.com

Category: Market Research
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